Average Daily Rate (ADR) Calculator

Calculate the Average Daily Rate (ADR) — a key hospitality metric that measures the average revenue earned per occupied room per day.

Total revenue generated from room sales in the period (exclude taxes, fees, F&B).
Total number of rooms actually occupied during the period (not available rooms).
Label for the reporting period (for display purposes only).

Formula

ADR = Total Room Revenue ÷ Number of Rooms Sold

  • Total Room Revenue — Net revenue from room sales only (exclude taxes, service charges, food & beverage, and ancillary revenue).
  • Rooms Sold — Total occupied room-nights in the period (not total available rooms).
  • Related metric — RevPAR = ADR × Occupancy Rate = Total Room Revenue ÷ Total Available Rooms

Assumptions & References

  • Room revenue must be net of taxes, fees, and non-room revenue (F&B, spa, parking) per USALI (Uniform System of Accounts for the Lodging Industry) standards.
  • Complimentary rooms are excluded from both revenue and rooms-sold counts in standard ADR calculation.
  • ADR is a period metric — it can be calculated daily, weekly, monthly, or annually.
  • ADR alone does not reflect occupancy; use it alongside Occupancy Rate and RevPAR for a complete picture.
  • Benchmark ranges are approximate global averages; actual benchmarks vary significantly by market, location, and season.
  • Reference: Uniform System of Accounts for the Lodging Industry (USALI), 11th Edition, American Hotel & Lodging Educational Institute.
  • Reference: STR Global Hotel Industry Benchmarking methodology.

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